Sustainable travel kit shows the value of collaboration
Trific is a 48-hour travel kit made from renewable wood-based raw materials. It has been developed through collaboration across the packaging value chain and invites brands to co-create sustainable packaging solutions.
In a circular economy, it is our shared obligation to eliminate packaging waste through design, giving consumers more sustainable options to choose from. The Trific project is a collaboration between four companies: Holmen Iggesund, Yangi®, Optima Packaging Group and FutureLab & Partners. The project aims to speed up the introduction of new sustainable premium