How to spot fake influencers on Instagram
Influencer marketing has exploded and today, nearly every B2C brand has done some kind of collaboration or sponsorship with an influencer, or at least considered it. It has been estimated that the industry will reach $10 billion by 2020. And naturally, when you use the force and impact of an influencer, you can make your brand seem more authentic and reach potential customers in a new way. The idea of being sponsored by big brands and getting paid for posting branded