CisionPoint Chosen By Gap Inc. For Media Monitoring, Research and Analysis Capabilities
CHICAGO, April 28, 2010 – Cision , the leading provider of software, services and tools for the media and public relations industry, today announced that Gap Inc., one of the world’s largest specialty retailers, has selected the award-winning CisionPoint PR workflow solution as its campaign management system. Based in San Francisco, Gap Inc. offers clothing, accessories and personal care products under the Gap, Banana Republic, Old Navy, Piperlime and Athleta brand names. It operates about 3,