Betsson AB’s subsidiary Betsson Nordic Ltd warned and sanctioned by the SGA
Betsson Nordic Ltd, an operational subsidiary of Betsson AB which operates the Betsson brand in Sweden, has been issued a warning and a sanction fee of SEK 20 million from the Swedish Gambling Authority (SGA). Betsson Nordic Ltd is considered to have failed to register agents who sold vouchers as well as offered on its webpage, Betsson Mastercards with the perceived scope for potential future customer incentives. Both cases are deemed by the SGA as non-compliant to the Swedish gambling legislation. Both the warning, the sanction and the hefty sanction fee come as a surprise to Betsson AB.