Veg of Lund updates strategy and revises objectives with focus on growth
The Board of Directors of Veg of Lund AB has conducted a strategic review of the business and decided on an updated strategy and revised targets in order to increase sales. The company clarifies that the business model consists of a hybrid between own and licensed production and sales. The strategy is to accelerate sales by appointing licensees in more countries. The goal is to reach a turnover of MSEK 420 with a positive operating result by the year 2025.Veg of Lund’s current board took office after an extraordinary general meeting on 31 January 2022 and has conducted a review of the