Swedish consumers rated Synsam the most sustainable brand in the optical retail sector for the third consecutive year
Synsam Group’s comprehensive improvements to benefit the environment and society have made an impression on Sweden’s consumers. In the annual Sustainable Brand Index Awards, where Swedish consumers share their opinions on the sustainability of different brands, Sweden’s leading optical retail and eye health chain remained the industry winner, climbing several places in the total ranking as well. “Synsam Group’s decision to bring eyewear production back home to Sweden from Asia has had an enormous impact. Putting our words into action in order to reduce our climate footprint has made