A taste of those great Chiquita moments of the past
Since enterprising ship’s captain Lorenzo Dow Baker purchased his first 160 bunches of bananas in Jamaica in 1870 and resold them in Jersey City 11 days later, Chiquita has become one of the world’s most beloved and famous banana brands.
Over the years, the Chiquita banana has been the shining star of many a truly great global advertising campaign – who can forget the lovely Miss Chiquita and her journey to become the iconic figure she is today? This fun, festive lady started life as an animated banana in 1944, teaching consumers in the tough war and post-war years about the great