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Fusion-Events moves to impressive new Ampthill offices

Fusion-Events, the leading organiser of automotive ‘live’ brand experiences, has moved to impressive new offices at Doolittle Mill on the outskirts of the historic market town of Ampthill in Bedfordshire. Managing director of Fusion-Events, Gianni Mason, said: “As we enter our 26th year, our new home marks the beginning of an exciting new chapter in our successful history. “The facilities at the new offices will ensure Fusion-Events continues to meet the demands of an ever increasing work load without compromising the enthusiasm and dedication that characterises our company. “We

Fusion-Events served up tasty treats for Renault at the Big Feastival

Fusion-Events, the leading organiser of automotive ‘live’ brand experiences, helped Renault serve up tasty treats for foodies, music lovers and families as the official automotive partner returned for second helpings at this year’s Big Feastival organised by Jamie Oliver and Alex James at the end of August. Managing director of Fusion-Events, Gianni Mason, said: “In the run up to the Big Feastival, we helped Renault run a competition allowing families to nominate a deserving dad with real cooking skills. Four finalists then got to cook their star dish live at the event in Jamie Oliver’s

Fusion-Events wins Rolls-Royce Marketing Cube contract

Fusion-Events, the leading organiser of automotive ‘live’ brand experiences, is proud to announce that it has been successful in the purchasing tender process for the Rolls-Royce Marketing Cube. The contract will include the management, maintenance, delivery and installation of the Marketing Cube at shows and events across the UK and Europe. Fusion-Events will also be tasked with creating and presenting digital enhancements for the Marketing Cube. This will include an iPad app to facilitate the handover and training of the Marketing Cube to all event-facing and retail staff. Fusion-

Renault UK and Fusion-Events stirred creative minds at Clerkenwell Design Week

Renault Kadjar crossover made UK debutFusion-Events, the leading organiser of automotive ‘live’ brand experiences, created an immersive design brand experience to showcase the Renault car brand at this year’s Clerkenwell Design Week where Renault UK was the headline sponsor. Home to more creative businesses and architects per square mile than anywhere else on the planet, Clerkenwell Design Week is truly one of the most important design hubs in the world and the Renault stand stirred the creative minds of the many visitors. An immersive design brand experience was created by Fusion-Events

Fusion-Events strengthens teams in record-breaking year

Fusion-Events, the leading organiser of automotive ‘live’ brand experiences, enjoyed a record-breaking 2014 in its 25th anniversary year and strengthened its growing teams across the business. Gianni Mason, managing director, Fusion-Events said: “While we celebrated our 25th anniversary year in style with a record-breaking turnover, more importantly we added a further ten members of staff, strengthening in all key areas including our events teams as well as our support departments comprising logistics, finance and administration. “We now employ 26 members of staff and anticipate

All-New Soul ‘Ready to Roll’ TV commercial experiential created for KIA by Fusion-Events

Launch of the All-New KIA Soul urban crossover celebrated at WestfieldFusion-Events, the leading organiser of automotive ‘live’ brand experiences, recently organised a 10-day ‘Ready to Roll’ brand experience for the all-new KIA Soul urban crossover at the capital’s premier shopping venue, Westfield London. A suite of core experiential elements brought the All-New Soul ‘Ready to Roll’ official TV commercial to life and the highly successful activation saw data capture lead generation targets exceeded by 29 per cent! Gianni Mason, managing director, Fusion-Events said: “We wanted to ensure

Renault Family Zone at The Big Feastival organised by Fusion-Events

Fusion-Events, the leading organiser of automotive ‘live’ brand experiences, created the Renault ‘Life Designed’ brand activation at The Big Feastival organised by Jamie Oliver and Alex James at the latter’s Cotswold farm near Kingham at the end of August. Activities entertaining the whole family included a 24-foot high climbing wall and a sand pit for building sand castles while a shaded ZOE chill-out seating area allowed mums and dads to relax and take in the display of Renault models against the Churchill Heath Farm backdrop. Gianni Mason, managing director, Fusion-Events said: “The

Fusion-Events enjoys 28% growth in 2013

Team strengthened and key appointments made Record 25th anniversary year anticipatedFusion-Events, the leading organiser of automotive ‘live’ brand experiences, enjoyed a 28 per cent increase in turnover in 2013. It also strengthened its team and made key appointments at the beginning of 2014 with founder and former managing director Geoff Mason appointed chairman and former client services director, Gianni Mason succeeding him as managing director. Andy McNeil was appointed operations director and Nick Clinton made creative director. Gianni Mason, managing director, Fusion-Events

Fusion-Events appointed by Renault UK to organise ‘It’s time to switch. Renault Z.E. Test Drive Tour 2012’

Fusion-Events, the leading organiser of automotive ‘live’ brand experiences has been appointed by Renault UK to organise a total of 16 weekend test drive events, held in city centres and at exclusive venues throughout the country. ‘It’s time to switch. Renault Z.E. Test Drive Tour 2012’, starting in June and ending in October. Z.E. stands for zero emissions and the Renault Z.E. tour will showcase Renault’s current range of zero emission electric vehicles – the Fluence Z.E., Twizy, and Kangoo Van Z.E. in use. Geoff Mason, managing director, Fusion-Events said: “The tour is specifically

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