OrganoTex launched towards golf retail. Dormy, Sweden's largest golf retail chain, first out through a new collaboration.
OrganoClick's brand OrganoTex and Abacus Sportswear starts a collaboration and together launches the OrganoTex product range to golf retailers. Abacus Sportswear is a well-known golf brand and is the market leader in Sweden in shell clothing and is currently represented in 170 stores and golf shops. Through its own sales force, Abacus will market and sell OrganoTex to all customers within its segment in Sweden. First result of the collaboration is Dormy, Sweden's largest golf retailer, which will launch OrganoTex in selected stores and online in May. "We at Abacus look forward to