Fazer establishes a new business area and buys the Finnish oat expert Bioferme
Fazer Group continues executing its growth strategy and investing in oats by buying Bioferme Oy, an expert in fermented oat products. With this acquisition, Fazer will obtain the consumer brand Yosa and enter a new product category and market. To enhance its growth and internationalisation, Fazer will establish a new business area, Fazer Lifestyle Foods, which will focus on non-dairy grain products, plant-based meals and on-the-go snacking.‘We are continuing our growth strategy and are set for internationalisation. We are excited to announce that Fazer will establish a new business area,