Essity and McDonald’s are closing the loop for paper cups in Germany
Beverage, milkshake and ice cream cups will be re-used to make professional hygiene paper under Essity’s leading Tork brand.Hygiene and health company Essity and McDonald’s are writing circular history with a recycling project that turns used paper cups into a new resource. Starting in 2020, the project consisting of a team from Essity, logistics partner HAVI, and McDonald’s Deutschland LLC, has piloted different opportunities to give paper cup waste a new life.
The pilot showed that Essity can successfully use the paper cups, after they have been shredded, as material for some of