“Elegant” gold award winner in packaging design competition PIDA France 2018
The theme for this year's PIDA, unboxing, was as usual responded to by the participating students with great creative height. Of the twelve contributions by students from Esepac, ESIReims and IUT Reims, “Elegant” was awarded the Gold award as winner of all categories.BillerudKorsnäs Packaging Impact Design Award (PIDA), this year celebrates it’s fourteenth year as an international competition. This year's challenge, unboxing, is based on the moment a package is opened for the first time, and is about the consumer's first meeting with a product, but also a brand's ability to make a global