Finnair’s loyalty program flies into a new era with Avios
Helsinki, Finland, 16 August 2023: Finnair will renew its Finnair Plus loyalty program by introducing Avios as its new loyalty currency in early 2024. Partnering with IAG Loyalty to adopt Avios will bring new opportunities for existing and new Finnair Plus members to collect and use the program’s new loyalty currency. The Finnair Plus program will also move to a new spend-based platform. The program will feature new milestone benefits to enable members to receive extra rewards, such as additional upgrade benefits, when reaching certain point limits within their existing tier.