Echo Boomers Set New Industry Standards
While not as large a demographic as their Baby-Boomer parents, Echo Boomers are proving to be a powerful customer base.By IBISWorld Industry Analysts Although the large Baby-Boomer demographic has significantly affected various industries over the years, especially as the group approaches and enters retirement age, the offspring who follow in their footsteps are also making waves. Branded as the “Echo Boomers,” this group is a subsegment of Generation Y born to the Baby Boomers. Although there are no official dates for this age group, Echo Boomers are a product of increased birth rates