More responsible products and production a key ingredient of a new Nordic drinking culture
Altia encourages towards developing a more responsible Nordic drinking culture. During 2016 Altia has for example opened discussion with various stakeholders and added new types of products into its portfolio.Altia has published its Responsibility Report 2016. The theme of the report is the development of a new Nordic drinking culture. This target is crystallised in the company's purpose: Let’s Drink Better. ”Let’s Drink Better means not only encouraging consumers towards a better drinking culture but also Altia's actions as a responsible alcohol company. We want to offer consumers the