Tyre safety month treads new ground
TyreSafe’s annual tyre safety campaign in October has reached new levels of industry participation helping to make the UK’s roads safer as winter takes hold. A record amount of printed point-of-sale material, including 200,000 leaflets and posters, were distributed to those in the tyre industry, particularly to participating tyre retailers and workshops offering free tyre safety checks to car owners. Educational material was also made available to download from TyreSafe’s website, which highlighted to customers the ‘Time for a change?’ theme, whereby the not-for-profit organisation