Bambuser and MOOD District in joint retail initiative
Bambuser has signed an agreement with MOOD District for the launch of Summer MOOD TV, a live broadcast fashion and lifestyle series that offers both shopping and inspiration by lifting brands and profiles operating in the MOOD District. The new initiative, which is the first of its kind in Sweden, combines Live Video Shopping with physical stores in a three-month agreement worth SEK 175,000.
This summer, many Swedes are expected to celebrate their holidays at home. On Thursday, July 2, 2020, the new initiative Summer MOOD TV will be launched. Summer MOOD TV is a live broadcast