Lindex launches Holly & Whyte Kids Collection
Autumn 2016 will see the introduction of kidswear to Lindex’s popular, preppy inspired Holly & Whyte concept “We have long been contemplating developing Holly & Whyte for kids, and in autumn this will finally become a reality! Holly & Whyte represents Scandinavian freshness with preppy colours and playful patterns. Adding a kidswear collection felt like a natural progression for this coveted concept, also because of frequent requests from our customers,.” says Annika Hedin, Lindex Head of Design.The autumn Holly & Whyte collection draws inspiration from the 1960s, including