New Study: Leisure travellers will return to the market in 2021, but the travel industry will have to be patient
While a majority of consumers plan to maintain their pre-pandemic travel budgets, an emerging segment of “revenge travellers” plan to spend even more on travel once they are free to do so[London, United Kingdom], [February 02, 2021] The Travel Trends 2021 Study* conducted by Simon-Kucher & Partners , a global strategy and marketing consulting firm, and ROIRocket, a leading provider of research services, revealed that travel is set to rebound later this year with the majority of leisure travellers (57 percent) expecting to travel again in 2021, primarily