Boozt launches Live Video Shopping at Stockholm Fashion Week – in partnership with Bambuser
STOCKHOLM, 2 February 2021 – Boozt, the leading Nordic fashion and lifestyle e-commerce tech company, makes the first move to integrate Live Video Shopping powered by Swedish mobile live streaming technology partner Bambuser at Stockholm Fashion Week 9 - 11 February.
As a strategic partner of Stockholm Fashion Week (SFW), Boozt is the first e-commerce retailer to hold a live video shopping event as part of the fashion week schedule. The Boozt Watch & Shop will be a daily event featuring highlights from the SFW schedule, allowing users to engage in an interactive shopping