Leading Indonesian media group Kompas signs agreement for Cxense DMP
Oslo, Norway – 3 April 2018 – Cxense ASA (OSE: CXENSE) today announced that Kompas Digital has signed an agreement for the use of Cxense data management software.Kompas Digital is a part of the Kompas Gramedia Group, the largest media conglomerate in Indonesia. Business activities include TV stations, newspapers, magazines, bookshops, radio and hospitality. Kompas will rollout the Cxense software on its online sites.Kompas Digital will use the Cxense software to generate rich user profiles from interests, behavioral, contextual, and other first party data to create segments for audience