Zound Industries and adidas announce license agreement
Zound Industries and adidas have entered into a licensing agreement for audio products. The partnership, stretching until 2024, will see the first headphone products hit the market in 2019. Under the terms of the licensing agreement Zound Industries - headquartered in Stockholm - will design, develop, manufacture, market and sell audio products under the adidas Badge of Sport and Originals label. “This marks the next chapter for Zound Industries as we look to further strengthen our position as a leader within the sport and lifestyle headphone segments. The licensing agreement with