TMG takes minority stake in Narratrs
LONDON, 28 February 2018: The Marketing Group plc (“TMG”) is pleased to announce that it has taken a minority stake of 14% in micro-influencer platform Narratrs. Narratrs’ last private equity round values the business at €4.1M; through a total cash investment of €485,000, financed from TMG’s current resources, TMG becomes a strategic investor in a martech platform serving one of the fastest growing marketing disciplines today. Narratrs (One9Social Pte Ltd) was co-founded in 2015 by Laurent Verrier, who also runs wholly owned TMG subsidiary One9Ninety. In September 2016 TMG made a