STRAX: STRAX SIGNS EXCLUSIVE DISTRIBUTION AGREEMENT WITH AETHERIS TO ACCELERATE MARKET PENETRATION OF THE AWARD-WINNING FACE MASK BRAND AIRPOP
STRAX has signed a global exclusive distribution agreement with Aetheris to accelerate sales of their established air pollution face mask brand, Airpop. The distribution agreement is globally exclusive with a five-year duration. The Airpop product range will be brought to market by STRAX in Q3 2020 and the companies are furthermore engaged in an ongoing dialogue for deeper collaboration in the air wearable segment. Aetheris was founded in 2015 in Shanghai and San Francisco, pioneering the development of the “Air Wearables” category creating intelligent facemasks that filter airborne