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Sister is a creative multi-platform communications agency that strategically integrates public relations with marketing, advertising, social media, digital design, web development, music and film production.

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“Regent Street’s Christmas lights switch-on this year will yet again signal the start of Christmas in the West End. With so many exciting brands joining Regent Street, it really is the perfect place to celebrate the Christmas season. We are proud to be able to celebrate the achievements of Team GB and ParalympicsGB in a culmination to an amazing year for London and the UK, and I’m proud that Regent Street can be at the heart of the celebrations”.
David Shaw, Head of Regent Street Portfolio, The Crown Estate
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Rufus Stone
“Over half a century after Yuri’s flight, Twitter and YouTube have emerged as the perfect platforms to share this unique story from our common human heritage in this way”.
Chris Riley
We are happy for anyone to embed this viral movie on their own website.
Rufus Stone
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PRE ALERT FOR BROADCAST NEWS AND NEWS FEATURES

InsureandGo -The World on Regent Street  Regent Street, London W1. Sunday 12 May from 12noon to 7pm A traffic free event perfect for all the family held on Regent Street, London W1 between Oxford Circus and Piccadilly Circus underground stations. This weekend, Regent Street, London W1 will join with countries from across the globe to celebrate The World on Regent Street’.  Regent Street will be traffic-free and transformed to showcase the best of each country’s culture, music and dance, art, food and fashion as well as its impressive selection of international brands. Regent Street will

9th May - Happy Socks numb the sadness of Lost Sock Memorial Day

Lost Sock Memorial Day on 9 May is always a sombre affair. Even though we shall always miss those lonely socks of ours that have mysteriously and sadly left our lives, there is still a light at the end of that sock shaped tunnel. HAPPY SOCKS! Always here to bring colour, fun and joy to us in those times of despair. Available in every colour and pattern imaginable, Happy Socks are guaranteed to lift your mood.  Available in packs of two and with designs this bold, they are also perfect to mix and match one pair with another, so never let your socks be lonely again. Shop the Happy

Summer Streets on Regent Street

AnnouncementRegent Street will become traffic free every Sunday throughout July to celebrate Summer Streets in partnership with the Greater London Authority and Mayor of London. This is a first for the UK and will create a fun showcase for the Regent Street shopping experience on 7, 14, 21, 28 July, giving shoppers the space to make the most of the international flagship fashion stores located in this world-famous shopping destination. regentstreetonline.com                                  twitter.com/regentstonline       facebook.com/RegentStreetOfficial youtube.com/

Regent Street brings nations together with: ‘InsureandGo The World On Regent Street’

Press Release Regent Street brings nations together with: ‘InsureandGo The World On Regent Street’ On Sunday 12 May, Regent Street, London W1 will join with countries from across the globe to celebrate ‘InsureandGo The World on Regent Street’.  Regent Street will be traffic-free and transformed to showcase the best of each country’s culture, music and dance, art, food and fashion as well as its impressive selection of international brands.  ‘InsureandGo The World on Regent Street’ will welcome destinations including: Argentina, Egypt, Great Britain, Trinidad and Tobago and Turkey

Beirut comes to St James’s first pop-up restaurant with Mile High

From 1-4 May 2013, St James’s will be hosting its first pop-up restaurant experience with Mile High’s “Destination Beirut”, based in a secret location within this unique part of London’s West End. A return trip is then scheduled from 8-11 May. This event will take place in a hidden location on Regent Street St James’s. The intimate space will replicate interiors of a 1950s Lebanese café reminiscent of the “Paris of the Middle East”. Anthea Harries, Portfolio Manager for St James's at The Crown Estate, said: “St James’s is the ultimate blend of elegant heritage and cutting edge trend.

BROADCAST ALERT FOR B-ROLL: 20 April 2013 - Berwick Street Celebrates Record Store Day - AVAILABLE FROM 17.00HRS GMT

FREE B-ROLL TO DOWNLOAD FROM THE SISTER FTP.  http://media.sisteris.com FULL USAGE RIGHTS GIVEN WITH NO TIME RESTRICTIONS. This media is HD 1920 x 1080 - H264.mov This B-Roll consists of the following shots:  ‘GV’s’ ready for a live broadcast 1. Audience in street 2. Bands playing 3. Record Stores 4. Records Vox pops from event contributors and members of public 1. Smoke Fairies - Katherine Blamire and Jessica Davies 2. Father and Son – Stuart and Harry Joe Gallimore 3. Sister Ray Records – Phil Barton 4. Wire - Matthew Simms, Robert Grey, Colin Newman,

BROADCAST ALERT "Berwick Street Celebrates Record Store Day"                                        FREE B-ROLL FROM 17.00HRS GMT: 20 April 2013

FREE B-ROLL TO DOWNLOAD FROM THE SISTER FTP.  http://media.sisteris.com FULL USAGE RIGHTS GIVEN WITH NO TIME RESTRICTIONS. This media is HD 1920 x 1080 - H264.mov This B-Roll consists of the following shots:  ‘GV’s’ ready for a live broadcast 1. Audience in street 2. Bands playing 3. Record Stores 4. Records Vox pops from event contributors and members of public 1. Smoke Fairies - Katherine Blamire and Jessica Davies 2. Father and Son – Stuart and Harry Joe Gallimore 3. Sister Ray Records – Phil Barton 4. Wire - Matthew Simms, Robert Grey, Colin Newman,

Regent Street brings nations together with: ‘InsureandGo The World On Regent Street’

On Sunday 12 May, Regent Street, London W1 will join with countries from across the globe to celebrate ‘InsureandGo The World on Regent Street’.  Regent Street will be traffic-free and transformed to showcase the best of each country’s culture, music and dance, art, food and fashion as well as its impressive selection of international brands  ‘InsureandGo The World on Regent Street’ will welcome destinations including: Argentina, Egypt, Great Britain, Trinidad and Tobago and Turkey with further cultural representation from Chinatown who will offer fantastic food, drink and activities and

Get the look: One Direction’s Harry Styles vs. Smart Turnout

British brand Smart Turnout are launching a ’pop up’ at John Lewis, Oxford Street, London from Tuesday 16 April – Tuesday 30 April 2013. John Lewis invited them to take part in their initiative to support UK brands as Smart Turnout epitomise the hallmarks of British style: tradition, distinction and craftsmanship. The collection combines the colours of some of Britain's historical institutions with pieces crafted to the highest standards from the finest materials. Celebrity followers of Smart Turnout include One Direction front man Harry Styles who wore the Boundary Bow Tie 

Installations unveiled for The Regent Street Windows Project 2013

Today Regent Street unveiled its six unique window installations making up The Regent Street Windows Project.  The designs include a giant beach wave curling up through the interior of Esprit, a ‘Magic Garden’ flowing through all eight windows of the Karen Millen store, a recreation of New York’s Greene Street in Jack Spade’s London store window and a collection of 3 dimensional beating hearts in the Ferrari store. From 15 April to 6 May, Regent Street London W1 will be showcasing a number of inspiring architectural installations created by cutting edge architects in partnership with

SMART TURNOUT FEATURE IN THE JOHN LEWIS BRITISH MENSWEAR POP UP

British brand Smart Turnout are launching a ’pop up’ at John Lewis, Oxford Street, London from Tuesday 16 April – Tuesday 30 April 2013. John Lewis invited them to take part in their initiative to support UK brands as Smart Turnout epitomise the hallmarks of British style: tradition, distinction and craftsmanship. The collection combines the colours of some of Britain's historical institutions with pieces crafted to the highest standards from the finest materials. The Smart Turnout pop-up takes prime position in the ground floor John Lewis menswear section and will be supported by

Spring has sprung at Franco’s St James’s and real men do drink Rosé wine.

On April 23, Franco’s will launch their 2013 Rosé Wine List, the largest of any restaurant in London and this year has the most expensive Rosé wine exclusive to Franco’s. It may have been the coldest Spring for a century but Franco’s in Jermyn Street are bringing Spring to SW1 with the launch of the 2013 edition of their annual Rosé Wine list. According to Jason Phillips the General Manager of Franco’s real men do drink Rosé: “We notice that our male customers are not afraid of ordering Rosé wine. We are known for our extensive and quality wine list and having so many Rosé’s to choose

The Left Shoe Company makes its British debut in St James’s

St James’s London is pleased to announce contemporary shoemakers The Left Shoe Company have chosen to open their first UK store in Princes Arcade. The Left Shoe Company combines traditional skill with state of the art technology creating a truly unique shoe buying experience. Neighbours in Princes Arcade include British men’s heritage label Smart Turnout London that opened in November, as well as shoemakers such as Loake and Barker. Erkan Fere, CEO of The Left Shoe Company says: “For The Left Shoe Company, it was important for the first London store to be opened in St James’s, surrounded

Regent Street Launches 24/7

Regent Street, London W1 launches 24/7, a bespoke social media hub accessed through regentstreetonline.com. The hub creates a virtual window where everyone can engage in real-time conversations with the Regent Street shops, restaurants, cafés, bars and hotels. Conversations appear on 24/7 from multiple social media platforms such as Twitter, Facebook, Instagram, Pinterest, SoundCloud and YouTube, all in one online location. Over 100 Regent Street brands including Liberty London, Whole Foods Market, Coach, Reiss, Hollister, Gilly Hicks, sketch, Kirk Originals, Brasserie Zédel, Superdry,

Designs unveiled for The Regent Street Windows Project 2013

The Regent Street Windows Project unveils the designs for this year’s six unique installations.  The designs include a giant beach wave curling up through the interior of Esprit, a ‘Magic Garden’ flowing through all eight windows of the Karen Millen store and a recreation of New York’s Greene Street in Jack Spade’s London store window. From 15 April to 6 May, Regent Street London W1 will be showcasing a number of inspiring architectural installations created by cutting edge architects in partnership with RIBA (Royal Institute of British Architects). Now in its fourth year, the Regent

Added attractions come to Regent Street

Regent Street, London continues to be a popular choice for global brands to open their flagship stores, creating the ultimate shopping and lifestyle destination. Last week saw the much-anticipated opening of & Other Stories at 256-258 Regent Street, joining the likes of: Burberry, Liberty, Apple, Anthropologie, Hollister, Superdry, Coach, Jaeger and Calvin Klein. & Other Stories features a complete range of accessories, bags, jewellery and ready-to-wear plus a dedicated shoe and beauty department. Samuel Fernström, Head of & Other Stories said, “We’re very excited to open our first store

The Regent Street Cocktail Safari launches April 2013

The Regent Street Cocktail Safari will be launching in April 2013 at restaurants, cafés, bars and hotels along Regent Street, London W1. Shoppers will be able to enjoy multiple venues in one evening, tasting the signature cocktails and small plates each venue has developed. The Regent Street Cocktail Safari has been created as an extension of the internationally renowned Regent Street Food Safari. Taking part in the 2013 Regent Street Cocktail Safari are MASH, Bar Américain at Brasserie Zédel, aqua, Gaucho, The Living Room W1, Sartoria, Courthouse Doubletree by Hilton, Le Meridien

Berwick Street Celebrates Record Store Day

The independent vinyl and record stores of Berwick Street Soho are joining forces on Saturday 20 April to celebrate Record Store Day.Berwick Street has been a destination for vinyl record collectors since the 1980s when it became known as ‘The Golden Mile of Vinyl’. This corner of Soho is still home to central London’s largest concentration of thriving independent record shops; Reckless Records, Sister Ray and The Music and Video Exchange as well as Sounds of the Universe around the corner on Broadwick Street, Black Market Soho on D’Arblay Street and Phonica on Poland Street. On Record

Architects Take on Fashion: Regent Street Windows Project 2013

From 15 April to 6 May, Regent Street London W1 will be showcasing a number of inspiring architectural installations created by cutting edge architects in partnership with RIBA (Royal Institute of British Architects). Now in its fourth year, the Regent Street Windows Project matches a diverse range of RIBA architects with international fashion brands to create innovative window displays. This initiative is in line with The Crown Estate’s £750m investment plan to maintain Regent Street as one of the leading shopping destinations in the world. As part of this long-term strategy, Regent

International designers Tom Ford and Thomas Tait choose St James’s for their London Fashion Week shows

Two major fashion shows took place in St James’s this week as part of London Fashion Week. Shows by Tom Ford and Thomas Tait took place in two exceptional settings, a magnificent town house and a transformed industrial car park. Iconic designer Tom Ford hosted his debut London Fashion Week catwalk show to the backdrop of St James’s stunning Lancaster House, named by The Independent as London Fashion Week’s venue of the week. This was Ford’s first catwalk show since 2004 and had a multi-ethnic embroidery theme, exploring the use of lively patterns, sequins and bright colours. The

The Crown Estate helps secure the return of the Grand Restaurant to London

St James’s restaurant scene will spring into life this spring when restaurateur Philippe Le Roux opens his flagship restaurant Villandry and spearheads the restaurant offer within the area. Located close to Piccadilly Circus, 6 Waterloo Place is among the group of venues with incredibly rich histories that have been restored by The Crown Estate as part of their Grand Restaurant project. These venues would be lost had the interiors not been meticulously removed, stored and reinstated over years of restoration. Now commercial working spaces, the public will be free to enjoy these

Actor Freddie Fox launches White Shirt Week in St James’s, London.

Today, world-renowned actor Freddie Fox marked the opening of White Shirt Week in St James’s. Freddie, currently starring opposite Rupert Everett in Neil Armfield’s production of The Judas Kiss appeared in a crisp white Jermyn Street shirt with an elegant backdrop of window displays designed by the shirt makers of St James’s to celebrate the definitive white shirt. St James’s is home to the famous Jermyn Street, which boasts the highest number of world renowned shirt makers on one luxury shopping street, offering the best quality shirts worldwide. During White Shirt Week in St James’s,

Thomas Tait chooses St James’s for London Fashion Week catwalk show

St James's is hosting Thomas Tait for his sixth season as part of London Fashion Week. The autumn/winter show will be taking place at Carlton House Terrace Garages on Saturday 16 February. This unique location has been transformed by St James’s ready for London Fashion Week. Thomas Tait’s ready-to-wear demonstrates a unique combination of structure and fluidity, lending a clear aesthetic to the garments and footwear he conceives for his eponymous women’s wear label. Tait rose swiftly to prominence in London and important critics immediately championed him because of the directional

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