Roughneck takes to the road
To help maximise awareness of its Roughneck brand of hand tools and workwear, Olympia Tools is employing an innovative form of mobile advertising. Following an agreement between the business and its dedicated haulage partner, Andyfreight, Roughneck branding will now appear on two 13.6 metre curtainsided trailers. These trailers are a familiar sight to most people on motorways up and down the UK. Commenting, John Bramwell, managing director at Olympia Tools, says: “As a business Olympia Tools is committed to supporting our customers as effectively as possible. “The Roughneck brand