MICHELIN ADDS NEW RANGE OF ULTRAFLEX TECHNOLOGY TYRES FOR UK AND IRISH MARKETS
June 16, 2015(Stoke-on-Trent – June 16, 2015) – Farmers using specifically high horse powered tractors and other agricultural machinery now have a greater choice of tyres after the introduction of Michelin’s new YieldBib range. Previously available solely on the North American market, Michelin executives in Stoke-on-Trent saw an opportunity for the YieldBib range to replace standard 85 series tyres in the UK and Ireland. YieldBibs are a narrower tyre than normally fitted to 250+hp tractors when used for crops grown in rows, such as potatoes, carrots and maize. The new tyres can also