Finnish premium fragrance brand combines responsibility and luxury into its packaging by choosing Metsä Board’s lightweight paperboard
The new Finnish luxury fragrance brand Nakuna Helsinki aims to conquer the international market with its Finnish inspired and premium quality perfumes. The company worked closely with Metsä Board, the leading European producer of fresh fibre paperboards and part of Metsä Group, to create perfume packaging that reflects its brand concept and brand values.
Nakuna Helsinki was founded in 2019 by Anu Igoni and Jaakko Veijola, creative directors in design and marketing. The new perfume series is the result of a unique collaboration with Givaudan, the world's leading flavour and fragrances