The H&M group’s sales development in the second quarter 2019
In the second quarter of 2019, i.e. during the period 1 March 2019 to 31 May 2019, the H&M group’s net sales increased by 11 percent and amounted to SEK 57,474 m (51,984). In local currencies, net sales increased by 6 percent.The rapid changes in the fashion industry continue and we can see that our own transformation work is taking us in the right direction, although hard work and many challenges still remain. As customer satisfaction and sales increase, we have intensified our transformation work even further.Communication in conjunction with the six-month reportThe six-month report