Iveco Bus: the new Iveco brand dedicated to passenger transport
Watford, 24 May 2013Iveco Bus has today been launched as the new brand name for Iveco’s passenger transport business, replacing the former Iveco Irisbus and confirming the company’s commitment to this key sector. The development marks the beginning of a new phase for Iveco’s passenger transport activities with the objective of expanding sales activity globally. It is the last step in an extensive consolidation process, which has deep roots in the history of the company and is the result of more than a century’s worth of experience. Indeed, Iveco Bus is built upon a prestigious European