Accor doubles down on lifestyle and enters into exclusive negotiations with Ennismore
THE NEWLY ESTABLISHED LIFESTYLE ENTITY IS SET TO BECOME THE LARGEST & FASTEST GROWING GLOBAL PLAYER WITH 12 WORLD-CLASS BRANDS. Accor & Ennismore today announced they are entering into exclusive negotiations to form the world’s leading lifestyle operator in the hospitality sector, focusing on one of the fastest growing segments of the industry. Through this all-share merger, a new autonomous and fully asset light entity will bring together an unrivalled portfolio of world class brands, including The Hoxton, Gleneagles, Delano, SLS, Mondrian, SO/, Hyde, Mama Shelter, 25h, 21c Museum